WORDS OF WELCOME
During our internship at DDB Berlin, under the supervision of Marlon and Reinier, we were able to participate on this case.
Together with 'Text&Form' and refugees from 'Verein der Berliner Stadtmission Berlin' we’ve created the world’s first phonetic script that allowed refugees to instantly speak essential German words. And help make donations twice as valuable.
To reach other refugee stations to adopt the solution we’ve created a landing page where users could help share a bit of virtual tape on their social platforms. Made compatible with desktop and mobile. The idea got picked up nationwide and got a lot of coverage in the media. As a result lots of refugee stations applied the tapes on sight and numerous a-list brands donated products to the stations
CREDITS
DDB BERLIN
MARLON KOSTER
REINIER GORISSEN
MATTHIAS WENTINK
TOM HAUSER
MYLERS LORD
DAVID BARTON
CATRIN SCHMID
MAHMOUD FATHY
MATTHIS GREBIN
SARE PEDRONCELLI
YVETTE DE WIT
MEDIA.MONKS
KAPACHT
TIMO STAMMBERGER
MAIK REICHERT